The Story

Aloha. Community. Quality

MIDORI is a global swimwear brand founded on a commitment to empowerment and the Aloha spirit. We are made up of a close-knit community of babes who live by the motto: "Other women are not my competition. I stand with them, not against them."

Founded in 2011 by Rachel Midori, we have gained a reputation as an ethically-conscious swimwear brand through responsible manufacturing techniques and timeless design. When wearing MIDORI, we support each other in confidence and beauty.

Owner & Founder