Copy of The Midori Story

The best in Brazilian Bikinis

Hi, Beauty

Welcome to MIDORI BIKINIS! We're an online bikini shop for women who aren't afraid to show a lil cheek (although we have fuller bottoms for those of you who prefer more coverage, too!). We believe in confidence and its ability to change lives for the better. Nothing makes us happier than seeing babes walking around in MIDORI with their heads held high.

Aloha | Community | Quality 

 



Our Story

In 2011 I booked a one-way ticket to visit my boyfriend James on his home island of Oahu. That summer I hesitantly bought my first Brazilian bikini... and while I never imagined a cheeky lil bikini could boost my confidence, I eventually came to the conclusion that confidence isn’t about how your booty looks strutting across the sand– confidence is about how you feel, no matter who’s watching.


Armed with a degree in Managerial & Organizational Communications from PLNU in sunny San Diego, I began selling MIDORI bikinis as a sophomore in college after more than a year of research and a few attempts at sewing my own bikinis... (a total disaster). Almost 7 years later, James and I are married and work alongside our AMAZING team at the Midori HQ.

Our Team

Between the four of us, we run the entire brand. The pic-perfect flat lays you see on Insta are taken by Halo. She is also behind our newsletters, photoshoots, and Insta stories. If you reach out via our contact form you'll typically get a reply from Kelly. Kelly also runs our Facebook page, is a wiz at coding, and manages Pinterest. James is the numbers guy, spending more time on the phone than any of us making sure everything is running smoothly.

You can find us in our office Mon-Fri snacking on popcorn, drinking Kombucha, listening to everything from Country to Khalid, and having insanely long conversations about what to name new prints.

Our Mission

The MIDORI mission is for each of us to embrace ourselves exactly as we are... then uplift babes around us to do the same. Our Insta post says it best: "Other women are not my competition. I stand with them, not against them." (BTW check out our loyal, supportive, crazy beautiful insta-babes + ambassadors here.)

MIDORI is committed to focusing on the natural beauty of women. Every one of you is beautiful and unique in your own way- so start working it with every curve you've got and get stoked to slip into your brand new kini!

Location

In May 2018, we signed a lease on a 1920's bungalow in Encinitas, Ca. It's been a dream of ours to work out of this little beach town for years we couldn't be happier to have found a spot that fits the Midori vibe. Once we finish getting it retail- ready, we will open it to the public as our flagship location. Stay tuned for updates!


xx