The Midori Story

Read the story behind Midori BikinisHI, BEAUTY

Welcome to MIDORI BIKINIS! We're an online bikini shop for women who aren't afraid to show a lil cheek (although we have fuller bottoms for those of you who prefer more coverage, too!). We believe in confidence and its ability to change lives for the better. Nothing makes us happier than seeing babes walking around in MIDORI with their heads held high.

Aloha Community Quality

Meet the owner and founder of Midori Bikinis






Our Story 

In 2011 I booked a one-way ticket to visit my boyfriend James on his home island of Oahu. That summer I hesitantly bought my first Brazilian bikini... and while I never imagined a cheeky lil bikini could boost my confidence, I later learned that confidence isn’t about how your booty looks strutting across the sand– confidence is about how you feel, no matter who’s watching.

Armed with a degree in Managerial & Organizational Communications from PLNU in sunny San Diego, I began selling MIDORI bikinis as a sophomore in college.

The Midori Bikinis Team
Almost 7 years later, James and I are married and work alongside our AMAZING team at the MIDORI HQ in the beachside town of Carlsbad.

Between the four of us, we handle everything from design to customer service. The incredible flat lays you see on Insta? All Halo! She is also behind our newsletters, photoshoots, and Insta stories. If you reach out to customer service you'll typically get a reply from Kelly. Kelly also runs our Facebook page, is a wiz at coding, and manages Pinterest. James is the numbers guy and spends more time on the phone then any of us making sure everything is running smoothly.

The Mission

The MIDORI mission is for each of us to embrace ourselves exactly as we are and then uplift babes around us to do the same. Our Insta post says it best: "Other woman are not my competition. I stand with them, not against them." (BTW check out our loyal, supportive, crazy beautiful insta-babes + ambassadors here.)

MIDORI is committed to focusing on the natural beauty of a woman. Everyone of you is beautiful and unique in your own way- so start working it with every curve you've got and get stoked to slip into your brand new kini!


The owner and founder of Midori Bikinis